The Home of Licensed Tourism Experts in Israel

The Israel Association of Tourism Experts was founded in 2012 and brings together leading professionals in the field of tourism marketing, with each member of the association specializing in their own area of expertise. Together, the association’s members form a significant professional force in the industry, with expertise in domestic tourism, incoming tourism, educational tourism, niche markets, and activity in the field of outgoing tourism as well.

The association works to promote the professional standards of tourism marketing professionals in Israel, guided by a clear vision, values, and professional ethics. As part of its activity, it promotes knowledge, training programs, professional development courses, seminars, and collaborations among its members.

The collaborations between association members create business value for various tourism-related organizations, including hotels, restaurants, attractions, wineries, museums, visitor centers, heritage sites, and tourism associations, while contributing to the strengthening of tourism activity in Israel.